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2013 ConnectedCOPS Awards Winners Announced

LAwS Communications Announces the Winners of the International ConnectedCOPS Awards

 Recipients announced in eight categories at The SMILE Conference in Omaha, Neb.

Omaha, NE – October 01, 2013 – The winners of the second annual ConnectedCOPS™ Awards were announced last week at the SMILE Conference® in Omaha, Nebraska. The awards program began last year and immediately became highly sought after by law officers using social media in police operations.

“It is still very rare for law enforcement to understand the true depths of engagement they can achieve with social media,” said Lauri Stevens, founder of LAwS Communications and the ConnectedCOPS Awards. “The winners of the ConnectedCOPS awards are the people and agencies who are at the forefront of this realization. So in turn they set the bar and they set it very high for their peers. Through these awards, I hope we’re able to signal to others that social media isn’t about checking a box, but rather should be approached with proactive strategy and strong governance. If we succeed, law enforcement can become more transparent but also more efficient and potentially put more bad guys behind bars.”

From L to R is Sergeant Thorir Ingvarsson, Reykjavik Metropolitan Police (Excellence at a Large Agency); Superintendent Gary Askin, Waterloo Regional Police; Lindsay Charlesworth, Waterloo Regional Police (Social Media Campaign); Sean Stephenson, Calgary Police (Social Media Event Management); Detective Sam Palmer, Phoenix Police (Social Media Investigator); Bridget Fitzpatrick, Omaha Police (Civilian Award of Excellence); Lieutenant Christopher Cook, Arlington, TX (Social Media Leadership)
Not pictured: Deputy Chief Peter Sloly, Toronto Police (Social Media Top Cop); Bernard Keyworth, North West Motorway Group (Excellence at a Small Agency)

The 2013 ConnectedCOPS Awards winners in eight categories are:

Social Media Award of Excellence at a Large Agency – Reykjavik Police, Iceland

“We are honored to receive this important and prestigious award, not to mention when we see who else were nominated and how many police departments around the world are doing great things in the field,” said Stefan Eriksson, Chief of Police of the Reykjavik Metropolitan Police. “The use of social media has been an important aspect of information sharing for the Reykjavík Metropolitan Police but importantly also in maintaining a relationship with the citizens in the last few years. The key to our success in the field has been in how people have embraced this new type of communication and have been willing to participate. Therefore it has been crucial to realize that social media is not a one way street but a town square, where the police and the people they serve can converse and work together.” 

Social Media Award of Excellence at a Small Agency – North West Motorway Police Group, United Kingdom

“It was a unexpected surprise to receive international recognition for the NWMPG’s use of social media, particularly as we have only been using it, to improve policing on the Region’s motorways, for just over a year,” said Bernard Keyworth, a supervisor from the NWMPG.

Social Media Leadership Award – Lieutenant Christopher Cook, Arlington, TX Police, United States

“I want to thank our outstanding citizens for connecting with the Arlington Police Department through social media,” said Christopher Cook, Arlington Police. “Furthermore, I want to give credit to Police Chief Will Johnson for his commitment to social media strategies and my team of employees who work tirelessly to bring innovative and exciting content to all of our platforms. It’s truly a humbling experience and honor to be recognized as a pioneer in law enforcement social media.”

Social Media Civilian Award of Excellence – Bridget Fitzpatrick, Omaha, NE Police, United States

“It is an honor to be recognized by the SMILE Conference judges,” said Bridget Fitzpatrick, Omaha Police. “This award is a reflection not only of my work but also of the work of the staff of PIO’s for the Omaha Police Department, and more importantly the progressive mindset of Chief Todd Schmaderer. Without his support and encouragement, OPD would not be excelling as well in the social media world.”

Social Media Top Cop Award – Deputy Chief Peter Sloly, Toronto Police, ON, Canada

“The SMILE Conference social media Top Cop award is an honor but more a reflection of the inspiration that TPS trail blazers like Scott Mills, Tim Burrows and Ritesh Kotak have had on me,” said Peter Sloly, Toronto Police. “I wanted to use my rank and role in the TPS to enlighten and empower other officers to use social media to improve public safety, public service and public trust. The Top Cop award validates those efforts. I am indebted to Lauri Stevens and The SMILE Conference for giving me both the technical competence and strategic confidence to build the TPS social media strategy. Lauri gets a big assist for this Top Cop award.”

Social Media Investigator Award (Sponsored by LexisNexis) – Detective Sam Palmer, Phoenix Police, United States

“I am very honored to receive the ConnectedCOPS Social Media Investigator of the year award and look forward to being part of a trend in law enforcement,” said Sam Palmer, Phoenix Police. “Using technology based investigative techniques to help solve crimes is a new direction in law enforcement. It is cutting edge and exciting and I am proud to be part of it.”

Social Media Event Management Award – Calgary Police, AB, Canada

“The Strategic Communications Unit was working 24 hours a day without knowing how long it would be necessary to continue,” said Sean Stephenson, Calgary Police. “While I accept this award on behalf of the Calgary Police Service, I must acknowledge and thank my team for their efforts round the clock on the day the flood hit and the weeks that followed, and all Calgarians for their support and for taking our messages and moving them from social media to social groups.”

Social Media Campaign Management Award – Waterloo Regional Police, ON, Canada

“It is such an honor to be recognized for this award. Social Media has proven to be an incredible weapon for police to engage, educate, inform and connect with our community,” said Gary Askin, Waterloo Regional Police. “We are fortunate and grateful to Lauri Stevens and SMILE/Connected Cops to have created an environment where we can all learn from each other and force multiply our presence to enhance community safety, everywhere.”

For more information on the ConnectedCOPS Awards, please visit http://ConnectedCOPS.net/ConnectedCOPSAwards.

About LAwS Communications

LAwS Communications has been providing interactive media advice to law enforcement since 2005. Open Source communication technologies available today allow organizations to efficiently gather and distribute information like never before. LAwS Communications works with law enforcement professionals to help make sense of the tools available, help agencies craft a plan and social media policy as well as provide the training needed. LAwS Communications can help law enforcement organizations not only understand why an agency should take advantage of social media technologies, but also how to leverage these vast resources. LAwS Communications is located in Newbury, Massachusetts. It is a subsidiary of Stevens & Associates Inc.

For more information, please visit http://lawscommunications.com.

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Contact:

Lauri Stevens

LAwS Communications

(978) 764-9887

lauri@lawscomm.net

PR Contact:

Nicole Fait

Public Communications Worldwide

(714) 891-3660

nfait@pc-w.com

Police pin down criminals

Pinteresting times

At the last count, there were 70 million registered Pinterest users with just over 2 million in the UK.

Most people use Pinterest to browse retail stores or indulge their interest in fashion, food and drink, or their own particular hobby or passion – be it tattoos or Moorish architecture.

I tend to use it as a way of storing and sharing infographics relating to my work interests – social media, drugs and crime.

But Pinterest has other uses too, it’s become sufficiently popular for police forces all over the world to adopt it, for a wide range of purposes.

Locating the owners of stolen property

A recent post by Inspector Roger Nield (@rogernield2703) on this site describes how Surrey police in the UK used Pinterest to return a large quantity of watches and jewellery recovered from a search at a burglar’s home.

Police officers realised that it could be very difficult to locate the owners of the stolen goods since property was often poorly described on crime reports and the burglaries had taken place in several counties.

So they decided to use social media to help.

While some officers searched for all recorded burglaries committed using their arrestee’s particular MO, others took photos of each piece of jewellery and uploaded them to the Surrey police Pinterest board.

Police then wrote to every known possible victim providing a link to the Pinterest board.

This enabled possible victims to peruse the board in their own time.

Victims who weren’t sure whether an item was actually theirs could liaise with police around serial numbers, receipts and other evidence of ownership.

Interestingly, some victims who found one stolen item subsequently returned to the Pinterest board and found others.

Surrey police are confident that they have not been deceived and that only actual victims have had their, often much treasured, jewellery returned.

The Victoria Police Department in British Columbia, Canada have a whole Pinterest board dedicated to stolen goods whose owners they are trying to find.

 

Pinterest stolen property

 

Finding wanted criminals

The local paper in Pottstown Pennsylvania – The Pottstown Mercury – posts photos of  suspects wanted by the police in a number of local areas. Local police supply mugshots which are then uploaded onto the Mercury’s Pinterest Board.

 

Pinterest wanted people

 

Locating missing people

In the same way, the Kansas City Police Department maintains a Pinterest Board of local missing persons.

Sharing information about street drugs 

Kansas City Police Department also maintains a whole host of Pinterest boards.

One provides details about unsolved homicides.

Another shares images of street drugs and paraphernalia with the purpose of helping local people, particularly parents, identify substances and put them in a position to have a conversation with children/other loved ones about any drugs they might be using. The board also provides links to effective ways of talking to children about drugs.

 

Pinterest drugs

 

 

For police services all over the world, Pinterest is beginning to provide the same sort of opportunities as Twitter and Facebook (for latest police social media practice in Europe, see this series of posts).

It enables police to have a much greater reach into local communities and share information at minimal cost.

Police can use social media to broadcast information, request intelligence and, now with Pinterest, provide a better service for victims of crime.

 

If you know of other police uses of Pinterest, please let me know in the comments section below.

SMILElogo

Who's SMILE'n in Omaha

With two weeks until the next SMILE Conference® in Omaha, this is a list of the police agencies and companies sending at least one person to the conference. The SMILE Conference is hosted by Chief Todd Schmaderer and the men and women of the Omaha Police Department. Our keynotes include Deputy Chief Peter Sloly of Toronto Police and Commissioner Peter Muyshondt of the Belgian Police. Our second day will focus on event management from floods to viral videos to line of duty deaths and our third day features presentations from all three of our finalists in the Social Media Investigator category of the ConnectedCOPS Awards.

We will also explore social media monitoring, engagement, strategy and reputation management. There’s still time to register. Get a discount code from any of our exhibitors or LawOfficer.com.

  • Airbnb, Inc., CA
  • Arcadia Police Department, CA
  • Arlington PD, TX
  • Atlanta Police Department, GA
  • Aurora Police Department, NE
  • BAIR Analytics Inc.
  • Barrie Police Service, ON
  • Belgian Local Police, Belgium
  • Bellevue Police Department, NE
  • Bismarck Police Department, ND
  • Bismarck, ND, City of
  • Borders Limited, Nigeria
  • Boston College Police Department, MA
  • BrightPlanet, SD
  • Calgary Police Service, AB
  • Cape Coral Police Department, FL
  • CES PRISM
  • Cobourg Police Service, ON
  • Crime Stoppers USA
  • Department of Justice/FBI, VA
  • Dover Police, DE
  • Geofeedia, Inc., IL
  • Hall County Sheriff’s Office, NE
  • Harris County Sheriff, TX
  • Helsinki Police Department, Finland
  • Houston Police, TX
  • IES Group/Media Sonar, ON
  • Iowa Department of Public Saftey- Division of Intelligence, IA
  • Iowa State University Police Department, IA
  • Johnson County Sheriff, KS
  • Kansas City Police Department, MO
  • La Vista Police Department, NE
  • LexisNexis
  • Longview Police Department, TX
  • Los Angeles Police Department, CA
  • Massachusetts State Police, MA
  • Milwaukee Police Department, WI
  • MusterPoint
  • NE Game & Parks/Law Enforcement, NE
  • Nebraska State Patrol, NE
  • New Castle County Police Department, DE
  • New Westminster Police Department, BC
  • Norfolk Police Department, VA
  • NYPD, Sergeants Benevolent Association, NY
  • Oakland County Sheriff, MI
  • O’Fallon Police Department, MO
  • Omaha Police Department, NE
  • Orange County Sheriff’s Office, FL
  • Peel Regional Police Service, ON
  • Peoria Police Department, AZ
  • Phoenix Police Department, AZ
  • Prince William County Police Department, VA
  • Real Time Crisis Intervetion
  • Regina Police Service, SK
  • Reykjavík Metropolitan Police, Iceland
  • Rhode Island State Police, RI
  • Round Rock Police Department, TX
  • San Mateo Police Department, CA
  • Tampa Police Department, FL
  • Tempe Police Department, AZ
  • Toronto Police Service, ON
  • Univ. of Nebraska – Lincoln Police, NE
  • Ventura County Sheriff’s Office, CA
  • Vermillion Police Department, SD
  • Waterloo Regional Police Service, ON
  • Winnipeg Police Service, MB
  • Winter Park Police Dept, FL
  • York Regional Police, ON

When Selfie Stands for Self-Incrimination

Celebs do them, teenage girls do them, even educated fleas do them.

Selfies – digital self-portraits which are then posted online – are all over the internet.

The advent of Vine has provided yet another outlet for the self-obsessed to add to the usual suspects of Twitter, Facebook, Instagram & YouTube.

This post gives a couple of examples of how self-obsession by criminals can cause more than social embarrassment.

Self portrait

Online drug dealing is not as simple as it seems

Our first story concerns a young Canadian mechanic who has obviously read about the Silk Road and how easy it is to buy drugs online.

However, rather than worrying about bitcoins and Tor encryption, he went straight to Twitter requesting drug dealers to make a delivery to the garage where he was working – only to find that the local police were smart enough to be scanning local social media:

Stoner tweeter

 

 

The police then went one stop further and re-tweeted the original to the garage owner:

 

 

Twitter of course found the whole thing hilarious. After more than 1300 re-tweets, the guy didn’t get his cannabis but is now the best-known pothead in town:

 

 Facebook Fail

The second story is closer to home and you may well have seen it already.

It features the two prisoners at HMP Rochester who used a mobile phone they shouldn’t have had to post a Facebook picture of their cell replete with TV, Sony PlayStation etc:

Facebook prisoners

The photo made its way to the Daily Mail and Justice Secretary Chris Grayling demanded prompt action.

The pair have lost their privileges and are likely to incur extra days inside for illegal possession of the phone.

It’s obviously not just the US & UK National Security Services who keep on top of online communications.

Coppers and journalists are pretty good at it too.

 

Nextdoor: Social Media For The Neighborhood

The private social network for your neighborhood. That’s how Nextdoor, a two year old startup company based in San Francisco, describes their product. What is it? What does it do? Who is it for? How much is it? Let’s back up a moment and I will answer all of those questions.

My Department’s community has really embraced our efforts with social media (Twitter and Facebook). We have a strong following on both platforms and the overall feedback from residents has been overwhelmingly positive. Any Law Enforcement agency that makes a strong effort with social media won’t have to wait long before discovering its benefits. You’ll also wonder why you waited so long to embrace it. And, yes, you will quickly learn its pitfalls and limitations as well. It can often be a trial and error process which can sometimes raise the blood pressure of management and line Officers. If you’ve been a ConnectedCOP you already know this and you also realize the benefits outweigh the risks. A lot of these topics have been covered quite extensively and I’m not going to rehash most of it in this post. I am going to speak of limitations with traditional social media and how it brings me to Nextdoor.

What are the limitations I am talking about? First, it’s audience. Who is your social media audience? Is it local? Is it national? Is it international? Probably all of the above. Our experience has been that our Facebook audience has a higher number of residents than does Twitter. But, both platforms bring in people from all over the world. That’s a great thing in many respects but it also presents challenges because it’s not just your residents you are reaching. And sometimes, you just want to speak to your residents, not the media, not the perps, not the 752 agencies that follow you, etc.

The second limitation is accommodating employee involvement.  How do you facilitate employee engagement through social media without having to wade through pages of privacy settings or dealing with numerous accounts that the agency has no control over?  Then there’s the challenge of directing all of this employee involvement through a common outlet (your agency).  Getting employees on social media is not hard. Moving them all in the right direction, under one umbrella, can be a major challenge. The term “Herding Cats” comes to mind.

Third, do these social media platforms give residents a common outlet to reach your agency and each other?  This is where our conversation started and it was related to neighborhood watch. Yes, “Neighborhood Watch”, does it sound weird? Seems like it’s old school. But, everything old school eventually becomes new school again. In my town we had a neighborhood that was very tight and really wanted to address some of the nuisance crime that can degrade the quality of life.  These folks had a system going with a Yahoo Group that was working very well and many of the members were using the group primarily through email, a great tool. However, in my own mind, I could see a problem for us moving forward.

The problem is that crime watch traditionally needs a relationship with the police. Do we get on their Yahoo Group to stay current and communicate? What if the neighborhood nearby uses Google Groups for their watch, a Facebook group or a listserv? We want to be part of the conversation, part of the solution. How can we be effective with all of the fragmentation? I started looking for solutions. I jumped online and began looking for crime watch software. Go ahead and try searching for yourself, I won’t bore you further.

It wasn’t until my friend and coworker Troy noticed the Nextdoor logo on the National Night Out webpage that I thought I had something with potential. Troy knew we were looking for something and passed it along as a possible solution.

So, what is Nextdoor? As I said in the first paragraph, it is described as a private social network for your neighborhood. But, what does that mean? The social part is just like any other form of social media. Its all about social networking with other people, specifically, your neighbors. That is where the “privacy” comes in. In order to register to your neighborhood you have to verify your address. There’s a few ways Nextdoor does this.

• With your mobile phone
• With a phone call to your landline
• With your credit or debit
• With a postcard sent to the address you registered with

Obviously, nothing is foolproof but the effort put forth on the verification process sets this platform apart from other software, among other things. But, one thing we can’t avoid is the requirement that we register for, yet another, social media site. I’ve always been a believer in going where the audience already exists, not bringing the audience to us. Requiring folks to register for something else in order to listen to us always seems to end up with a limited audience and the need to connect mainstream social media platforms to expand that audience. Ultimately, that scenario is often a fail. Will Nextdoor persevere? I’m not sure. Whether Nextdoor can overcome the challenges that has left others in the dust remains to be seen (for us) but I’ll be following up at a later date with actual results. For now, let’s look at the product and how to get started.

Like a typical startup company don’t expect to see many phone numbers listed on the Nextdoor website. Most of your contact with Nextdoor will be via email and their contact forms on their website. It took me a week or two to get a demo of the product but once that was out of the way things went quickly and I was put into contact with two employees that have been excellent in their support.

At this point I should mention that Nextdoor can be used by residents without the involvement of the municipality. But, our interest from the start was to launch it as a police initiative. Nextdoor for cities is what it is called. Just be aware that residents may already be using Nextdoor. Not a big deal but it may affect your neighborhood boundaries.

If you’re going to get this project off to a strong start you really want to pull out a map and work with Nextdoor to get the neighborhoods divided up. There’s no GIS wizardry required here and we were able to send them a map that we marked up with a Sharpie. You may find that there are some existing neighborhoods defined by residents and Nextdoor will be hesitant to change them without the consent of the person that created it, so be prepared. Dividing up neighborhoods isn’t as easy as it seems. Some neighborhoods are painless to identify because the streets and geography already provide good boundaries. Other areas on your map may not be so clear cut. The end goal should be neighborhoods with 100-1000 households.

Once the map is completed, it’s time to recruit members to act as founders. Founders are the folks that will get their neighborhood off the ground by inviting people to join the neighborhood on Nextdoor. How you find your founders depends on the agency. In our case we used our strong following on traditional social media to recruit founders successfully. Founding members register and start inviting their neighbors, who in turn, can invite as well once their address is verified. Once a neighborhood is started, it remains in “pilot” mode until a certain amount of verified membership is reached, usually around 10. There is usually a time limit on the pilot stage and if a neighborhood is not launched in a certain amount of time it will revert to being an “unused” neighborhood.

During this process Nextdoor will setup your agency’s “City Page” so you can invite agency members to join and track the progress of your neighborhoods. However, your agency presence on Nextdoor will not be available to you or residents until an official launch. More on that in a moment. While you’re preparing for official launch you will need to spend some time getting residents interested and recruiting founding members. At the same time you can track the progress of the neighborhoods at the Nextdoor site by logging in and viewing the Google map that they embed for you. The map will show you all of your neighborhoods. Neighborhoods in green have launched, brown are pilot and red are unused. Metrics are also available and are updated every night. Data available includes how many members exist in each neighborhood, the number of invites sent out, how much content has been generated by each neighborhood and other helpful statistics. The agency can even export the data to a CSV file. This is what our map looks like, five days prior to the official launch of our city page.

Nextdoor Neighborhoods

Nextdoor Neighborhoods

The last step on the list is official launch. This is where you officially announce to your residents that Nextdoor is available to them. Official launch will usually happen once 30-50% neighborhoods are started. This can be done through traditional press releases, social media and flyers. As I write this we are a few days away from this step.

So far, I’ve described the process but what about the product? Assuming you’ve already grasped the “privacy” aspect of Nextdoor the rest of the product should be familiar as a well designed social media site. What I mean by “well designed” is the layout of the neighborhood websites and the look and feel of the software itself. The user interface is feature rich, attractive, responsive and lightweight. The iOS and Android apps are no different. The overall user experience is very positive without the bloated feel of sites like Facebook.

Each neighborhood website on Nextdoor is where residents can post announcements in different categories, add events, classifieds and even create their own public or private groups. Neighborhoods can post to their neighborhood as well as adjoining neighborhoods. The website also facilitates the upload of pictures and documents. To see how a neighborhood works Nextdoor provides a demo website you can try out. I should also add that email integration is also available. If a resident has email notifications setup they can reply to a post simply by replying to the notification email. City officials can also respond this way.

How does the City Page work? One of the most important points about the City Page I’d like to share is that City Officials can’t see the neighborhood websites. With all the privacy concerns lately we think this is a good thing. That being said, Officials can post messages to one or all neighborhoods and residents are free to engage those posts through comments which the agency can see and respond to.

Agencies are able to add employees as officials on the city page. Each “Official” has a profile that they can make public or private. Once an Official posts from the City Page they are now visible to residents on the City Page “Officials” tab. Officials are also available to receive private messages from both residents and other officials. These messages can be responded to via the website or the users email account used when they registered.

From a police perspective the Nextdoor platform opens up some interesting possibilities in the area of Community Policing with individual neighborhoods. The ability for one or more Officers to focus on individual neighborhoods should be an obvious plus for most agencies.

The City Page isn’t limited to just Law Enforcement agencies and our Town management is very interested in Nextdoor for the same reasons we are.

What about costs? How does Nextdoor make money? Nextdoor is a free service to both residents and your city/town. They have no plans in the future to charge for their service. Their revenue model at this point has not been determined but I think it’s safe to assume that local advertising is a logical long term plan for Nextdoor. For now, Nextdoor has enjoyed plenty of interest and funding from numerous investors and capital venture firms as well as partnerships with some of the largest cities in the United States.

The big question of the day here is, will residents see the value in private social media for their neighborhood? Again, expecting people to add another social media site to their life is a challenge. The only way this will happen effectively is if the product sets itself apart from the competition. We don’t have the answer yet but we are waiting to find out. Early indicators are good though as we are approaching 600 members prior to official launch.

That’s the Nextdoor product overview. I’m sure there will be a lot more interest from Law Enforcement as the product sees expanded adoption nationwide. I’ll be sure to follow up our experiences with Nextdoor in a future post.

Greg is a Police Lieutenant with the Billerica MA Police Department. An 18 year veteran, Greg manages Communications and Technology which includes social media initiatives.

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